Excerpt from March 2014 Workforce in Motion eNews:
CareerSource Brevard Gets Support From its Community Partners to Launch the New Unified Brand.
Following 15 months of research and development including input from local businesses and job seekers, CareerSource Brevard officially launched its new brand name to better align Florida’s nationally recognized workforce system and improve customer awareness and use of services.
Florida is the first state to unify its workforce system brand among all of its 24 workforce boards – and the nearly 100 career centers they direct. The rebranding effort was initiated to provide greater clarity and consistency for job seekers and employers in need of employment, training, career advancement, recruiting, hiring and other talent development and placement services.
To mark the launch of the new brand name, celebrations were held at each of the three CareerSource career centers: Titusville, Rockledge and Palm Bay. Ribbon cutting ceremonies were provided courtesy of all four Brevard Chambers of Commerce: Titusville Area Chamber, Melbourne Regional Chamber, Cocoa Beach Area Chamber, and the Palm Bay Area Chamber. At each event, CareerSource Brevard staff and Board and Committee members applauded the national branding initiative so that a business or jobseeker can now look for their local CareerSource office anywhere in the state to help them get connected with the professional resources to support their success.
To further support the brand change, many of our partners just like you, have adopted the new name and logo by replacing it wherever our old name and logo appeared.
We appreciate this support and know it goes a long way towards helping Brevard’s businesses and jobseekers stay connected with the services and programs we offer. Part of the new brand effort included redesigning our outreach materials.
If you would like a Business Services kit, or more information , please contact: [email protected]
And visit our newly branded website at: www.careersourcebrevard.com